Information Intelligence: Community

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The Internet has radically changed how everyone interacts. An online community of hundreds or even thousands of individuals who have a common objective, who collaborate across boundaries, can push innovation like never before. For a business that means connecting with their communities—customers, potential customers, suppliers and partners. EMC’s Whitney Tidmarsh, Vice President Marketing, Content Management and Archiving Division, points out how connections to communities is a catalyst for companies, “to find new business models, to shape new product directions, to connect with what is actually being done with the products that are being sold, to make them more meaningful and more beneficial.” This is the final slideshow of a four part series covering EMC’s Four Cs: Context, Convergence, Compliance, and Community.

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